Multi channel inbound marketing

Get a Life!

by Adedayo Adeyanju on 12th July, 2011 at 12:22 AM CEST

I wrote a piece a while ago about how we have divested ourselves of face to face human communication and left it all to the “in vogue” social networks. What I said was, “we are moving way too fast on ‘The Earbud Express’. Have we so lost the capacity for direct conversation? Has technology so isolated us that our closest communication with other people comes over the phone or via social networks?”1 

This week’s tip is different, though related, to that. A friend posted on twitter that he just discovered that “the key to having a life is living”. I disagreed because I think that the key to living is having a life, not the other way around. 

Having a life essentially refers to doing all the things that are vital to normal human social life. Now I know that there are people who have decided to live in isolation from other people and I accept that, but for the massive majority of us socializing is just as important as eating or drinking. 

With whom do you do socializing? Where do you do it? 

These questions touch on the very core of our TOW. The urging that you go out and enjoy nature, alone or with friends, preferably the latter. Get a healthy tan, if you’re not as dark as I am. Do you visit or pay visits anymore? Do you know what is up with your family members, your friends, outside of what is posted on twitter and Facebook? 

When was the last time you saw you saw your Grandmother or Grandfather? There is a lot that can be said for social networking with people you hardly know and Malcolm Gladwell says that “Our acquaintances not our friends are our greatest source of new ideas and information”2 but it is no substitute for real human contact. 

So I have two major recommendations for you: Take a social risk. Talk to someone new, chat up a stranger (you’re adult right?) etc and take physical risks. Go mountain climbing, try to swim, if you can, go bungee jumping or sky-diving. You’ll be so much the better for it. 

Whatever you do, make it interesting, make it fun and be responsible. 

To add some humour to our discourse, I found this list on “How to know if your life has been taken over by technology”. Enjoy.  


[1] Medex Deyanz. 2010. Talk…Music. On line 

[2] Malcolm Gladwell. 2010. Small Change Why the revolution will not be tweeted 

[3] Eric A. Meyer. 2011. Do you have a life?

~ Adedayo from Nigeria (C:F Writer, Action Team #2)

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Sayanee Basu

Sayanee Basu | Action team | CF Chapters

Couldn't have said it better Adedayo! Just watched Try something new for the next 30 days! cutts_try_something_new_for_30 _days.html

12th July, 2011 @ 12:58 AM CEST

Kayode Nubi

Kayode Nubi | Action team | CF Chapters

Oh! I'm so taking this TOW seriously. Thanks man for sharing and let's grab a cup of smth soon and chat up strangers....."responsibl y" :)

12th July, 2011 @ 1:59 AM CEST

Damjan Obal

Damjan Obal

Great article indeed dude! Go socialize with random people or even better, go find people that are totally opposite to you - I find that a specially rewarding experience.

12th July, 2011 @ 2:06 PM CEST

Jatin Kataria

Jatin Kataria | Action team | CF Chapters

ohhh Adedayo... dis article will be eye opener for all who ll read hmm.. good one dude.. even m also going to take it seriously...

this feeling of personal meeting n love is always touch our heart.. I done wid my engineering in 2008, but yesterday only we all met in my party for 5 hours (few r couples now- married) n we behaved lik we r in college (played games, it was real blast).. and that feeling was REAL... n i felt , thats wt we all should do..

btw this article wil change my life a bit, that i know..

13th July, 2011 @ 8:11 AM CEST



Hey...but technology helps us to reach our family, friends e.t.c that are far away, anyway good topic.

13th July, 2011 @ 5:19 PM CEST

Zhikica Pagovski

Zhikica Pagovski | Action team | CF Chapters

social risks, less risky - more beneficial!

15th July, 2011 @ 7:31 PM CEST

reena kataria

reena kataria

nice article...gonna take is seriously...

technology helps us to b in touch with people fm fb groups i cn get news n updates from my family n friends ...wch i was not having b4...coz we all run with time...but ya personal touch is necesary...i guess from now onwards i ll b much more carful ...wn i get any news or update fm my frnds n family i ll go personaly n meet dm n talk to dm ....

thanks for dis article...

22nd July, 2011 @ 10:31 AM CEST

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